Growing loyalty and repeat purchases at a leading South African wine destination
Groot Phesantekraal is one of South Africa’s most exciting winery and restaurant destinations.
Winehub was selected as the Shopify App Partner to drive their DTC innovation on the Shopify ecosystem, with a full scale migration from WordPress & Commerce7.
South Africa has a strong wine tourism market and it was important to ensure that the technology platforms selected worked harmoniously with world class guest experiences.
The loyalty system operated by Winehub’s intelligent tier system has seen repeat purchases achieve continuous double digit growth. Integrations with other critical platforms have further enhanced customer contact and rebuying behaviour.
Project details
- Origin System: Commerce7
- Features: Clubs, Loyalty, Customer Portal, POS
- Architecture: Native theme with Winehub components
- Agency: Roundseed