Sales Performance
4 / 4 availableRevenue, channel performance and product sales analytics.
- Daily/Weekly Sales Summary
- Product Sales by SKU/Varietal
- Sales by Location
- Sales Trends by Date Range
Track revenue, memberships, fulfilment, inventory and customer insights from one connected reporting platform.
Generate detailed reports and insights for your wine business
Organised by category — find the right report, search by name, then drill into the numbers that matter.
Revenue, channel performance and product sales analytics.
Club member analytics, retention and shipment reports.
Customer value, demographics and loyalty analytics.
Inventory, order fulfilment and logistics reports.
Operational health checks from the administration area.
High-level KPIs and business performance summaries.
Search, filter, compare periods and export from the same report interface.
Find a report by name from the report library.
Browse Sales, Clubs, Customers, Operations, Administration or Executive views.
Apply presets or custom ranges, with optional period comparison.
Read headline metrics, switch chart types and sort table rows where available.
Share outputs with finance, operations or leadership when needed.
Methodology cards explain the business question, source data, caveats and calculation logic behind selected reports.
Total Sales is net order revenue from Shopify (after discounts and refunds, including tax and shipping) plus paid club/subscription shipments. The trend chart sums to the same figure.
How much revenue and order volume did we generate, and through which channels?
The Sales by Channel breakdown reflects storefront/Shopify channels only, so its rows will not always add up to Total Sales — Total Sales also includes club/subscription shipments, which are not split by channel.
Net order revenue (after discounts and refunds, including tax and shipping) plus paid subscription/club shipment revenue.
Primary sales metricAdd each Shopify order's net sales — after discounts and refunds, including tax and shipping — to paid subscription/club shipment revenue for the period.
totalSales = Σ(order subtotal - refunds + tax + shipping) + Σ(paid club shipments)
Controls built into every report: print, export, filter, sort and compare periods from the same workflow.
Comparing 2 periods. Metrics, charts and tables update for the selected ranges.
In production daily
Join hundreds of wineries using Winehub to power their clubs, subscriptions and customer experiences.
Real reviews from winery teams using Winehub.